Vattenfall AB, a leading European energy provider, embarked on a transformative journey using Microsoft Dynamics 365. This case dives into how they optimized sales, services, and customer engagement, fostering trust and aligning with their Net Zero goals. Discover their success story and how Dynamics 365 can reshape your customer insights.
What is Vattenfall's commitment to sustainability?
Vattenfall AB is committed to enabling fossil-free living within one generation. The company aims to achieve net zero emissions in its operations by 2040 and is focused on phasing out fossil fuels, including coal. Their strategy includes electrification to reduce CO2 emissions across various sectors, including industries and individual customers.
How has Vattenfall improved customer engagement?
Vattenfall implemented Microsoft Dynamics 365 to create a cohesive customer relationship management system. This has allowed the company to streamline its sales and service operations, reducing the number of tools employees use per customer inquiry from eight to one, which has significantly improved efficiency and customer engagement.
What role does Dynamics 365 play in Vattenfall's operations?
Microsoft Dynamics 365 serves as a foundational platform for Vattenfall, enabling better coordination among marketing, sales, and customer service teams. It helps the company engage with customers effectively, manage installations and services for electric vehicle charging stations, and provides a unified view of customer data, enhancing the overall customer experience.